Facebook & Instagram ads · Johor Bahru
Ventopia runs Facebook and Instagram (Meta) ads for businesses in Johor Bahru. From April to September 2026 we managed RM236,530 of Meta ad spend for 9 local brands, which brought in 33,530 messaging inquiries at an average of RM7.05 each. Management starts at RM3,000 a month, and we recommend at least RM1,500 a month in ad budget.
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Data last updated: October 2026
RM236,530
Meta ad spend managed, Apr–Sep 2026
33,530
messaging inquiries generated
RM7.05
average cost per inquiry
9
local brands, 8 industries
Real cost data
Monthly cost per messaging conversation started on accounts Ventopia manages, April–September 2026. Client names are withheld. Your own number depends on your offer, creative and budget, so treat these as ranges, not promises.
| Industry | Cost per inquiry | Typical monthly ad spend |
|---|---|---|
| Home cleaning services | RM2.70 – RM3.40 | RM3,700 – RM7,500 |
| Motorcycle dealer (sales & service) | RM4.10 – RM4.80 | ~RM1,600 |
| Women’s fashion retail | RM6.40 – RM10.40 | RM6,500 – RM9,100 |
| Brow & cosmetic tattoo studio | RM7.40 – RM9.50 | RM2,500 – RM4,200 |
| Wellness & feng shui consulting | RM7.40 – RM12.50 | RM950 – RM1,900 |
| Restaurant (Thai BBQ) | RM7.60 – RM16.60 | RM2,900 – RM3,400 |
| Hair & scalp-care salon | RM13.20 – RM16.30 | RM5,600 – RM9,200 |
| Paint & flooring contractor (Penang) | RM14.50 – RM17.70 | ~RM600 |
Across all 9 brands: RM236,530 spent, 33,530 inquiries, RM7.05 average. Recruitment ads run in the same accounts are excluded. Source: Meta Ads Manager.
Case studies
Restaurant · Johor Bahru
A Thai BBQ restaurant kept its budget flat while we shifted spend to what was working: influencer recommendation ads (RM3.67–RM5.57 per inquiry) and a RM9.90 promotion poster and video (RM2.35–RM2.45 per inquiry).
Home cleaning · Johor Bahru
For a cleaning service, demand was there and the job was to scale without the cost running away. We doubled the monthly budget and cost per inquiry never left the RM2.70–RM3.40 band.
Women’s fashion · Johor Bahru
Single-product evening dress ads did the heavy lifting, bringing in inquiries at RM3.92–RM5.23 each, so we rotated new pieces in every few weeks instead of running one generic store ad.
What six months of data taught us
01
A plus-size blogger outfit ad brought inquiries at RM2.97 each. An influencer restaurant recommendation: RM3.67.
02
A RM9.90 restaurant promo ran at RM2.35 per inquiry. A “RM1 deposit” motorcycle ad brought in 536 inquiries.
03
Same RM129 first-visit offer at a salon: RM8.29 per inquiry as a video, RM15.05 as a single image.
04
Simple store walkthrough videos for a motorcycle dealer ran at RM3.29–RM3.62 per inquiry.
Pricing
Our fee and your ad budget are separate. The ad budget is paid directly to Meta, so you always see exactly where it goes.
RM3,000/ month
RM5,000/ month
RM5,888/ 3 months
At our 9-client average of RM7.05, RM1,500 a month buys roughly 200 inquiries. Your industry’s range in the table above is the better guide. Our smallest account, a Penang paint and flooring contractor, spends about RM600 a month and still receives around 36 inquiries.
All prices exclude 8% SST.
How it works
We look at your page, past ads and market before you spend anything.
You get a written plan with the fee and recommended ad budget.
Our own designers, writers and video team in Johor Bahru produce the ads.
Campaigns are set up for messaging inquiries and tuned on cost per inquiry.
You see spend, inquiries and cost per inquiry, and what we change next.
FAQ
Straight answers, with our own numbers.
Two parts. Our management fee starts at RM3,000 a month (RM5,000 with a monthly shoot), and your ad budget is paid directly to Meta; we recommend at least RM1,500 a month. Across 9 JB-area brands we managed from April to September 2026, one messaging inquiry cost RM7.05 on average, ranging from about RM2.70 for home cleaning to RM17.70 for a paint and flooring contractor.
We recommend RM1,500 a month so there is enough data to optimise. Smaller budgets can work: our smallest account spends about RM600 a month and receives around 36 inquiries.
Messaging campaigns usually start producing conversations once the ads are approved and live. We judge cost per inquiry on the first two to four weeks of data before scaling the budget.
They can. Meta counts a “messaging conversation started” on WhatsApp, Messenger or Instagram DM. We point the ads to whichever channel your team actually answers.
Yes. We work through Meta Business Manager with partner access to your assets, so your page, ad account and data stay yours.
Our in-house team in Johor Bahru writes, designs and shoots it. The RM5,000 plan includes one professional shoot every month.
Most of our clients are in Johor Bahru, and we also run campaigns for businesses elsewhere in Malaysia and in Singapore. One of the accounts in the data above is a Penang contractor.
Send us your Facebook page. In 30 minutes we show you your likely cost per inquiry and what we would change first. Free, no obligation.
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